There has been an exponential surge in the number of Firebase mobile app development companies worldwide in recent years. It is because of the numerous advantages that come with Firebase mobile app development, such as:
1. Cloud Messaging for Cross-Platform Apps
Firebase Cloud Messaging (FCM) is a phenomenal technique offered with the Firebase framework that provides a smart solution to end-users for their messaging needs. FCM essentially utilizes three messaging options:
-
- Single device message distribution.
- Message to a specific device that has subscribed for a particular service.
-
Message distribution to multiple devices.
Apart from it, FCM can be leveraged to send simple notification messages, notifications from the client apps, and targeted messages. The developers can also send custom alerts to the user as per their local time zones. This feature has made users enormously capable of delivering their messages with the desired intent.
2. Higher Website Traffic with App Indexing
Firebase App Indexing API tool offers a tangible way to improve the online rankings of your business. The tool is useful in providing the desired content to users and indexing the website on the top listings, enhancing its digital presence.
The tool provides an install button right before the search result that can be used to quickly install your business’s mobile app or view the content of the app. Using Firebase App Indexing, the search ranking of your website or app can be significantly improved, and higher website traffic can be generated.
3. Swift and Secured Web Hosting
Another great advantage of the Firebase framework is its swift and secure hosting services. Firebase Hosting has extended support for all content types such as web applications, static and dynamic content. Furthermore, the Firebase Hosting provider ensures high security of the content using zero-configuration SSL.
SSL certification of Firebase prevents breaching of the data and keeps the domain safe from all kinds of external threats. Firebase Hosting is backed by SSD and CDN which makes the delivery of content extremely fast, enhancing the performance of your app.
4. Higher Accessibility to Machine Learning APIs
The prominence of Firebase is not for no reason. It is an advanced framework that also provides the facilities of Machine Learning. Firebase supports an ML kit that uses ready-to-use APIs for several mobile functionalities such as barcode scanning, identifying the text, detecting the face, labelling images, etc.
In addition, it gives you the freedom to choose between Cloud APIs and on-device APIs for easy working of your application.
5. Crash Reporting for Swift Bugs Fixing
Firebase Crashlytics is another useful feature of the framework because of which most custom mobile app development companies like this framework. The tool works by checking the application errors and issues in real-time that can affect the quality and app experience of the user.
Crashlytics segregates the errors into easy-to-understand and manageable groups making it easier for the developer to reach out to the source of the problem and fix it. Based on the user app experience, the tool prioritizes the bugs that need your attention first making it easier for the developer to immediately take the required actions.
6. Optimized App Performance
The performance of the app is the most important aspect that can determine the success of an app. And Firebase is the best in it. Firebase enables the developers to create their customized performance traces and measure issues that are affecting the app’s performance.
It also has an automated HTTP/S requests monitoring mechanism that can test the network latencies in-depth and provide you information on the device, OS, and network used by the user to examine and take the needed corrective measures.
7. Push Notifications for Target Messaging
Push notifications play a big role in retaining customers and acquiring a large number of repeat customers. The Firebase Cloud Messaging mechanism connects the devices and servers so that sending and receiving notifications becomes simple and reliable.
Users can segment and send specific targeted notifications and messages to other users. The messages can even be scheduled and delivered based on your customized user priorities. In addition, you can also track and analyze the user engagement and conversion rate received on the push notifications and optimize your strategy to obtain more effective results.